PRODUCt
development
product development HIGHLIGHTS
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Created the brand identity and managed all licensed product development for Mario Batali across a multitude of categories including packaged food, wine, cookware, cutlery, textiles, watches, apparel, lunch bags, totes, toys, brick ovens and more.
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Created ongoing revenue streams for the Mario Batali Foundation including commercial co-venture opportunities with Food & Wine Magazine, Rume Bags, and musician Dan Zanes.
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Lead rebranding and product development initiative for TruBamboo's Ming Tsai cutting board and serveware line.
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Directed branding and product development for the $30MM Copco Division of Wilton Industries. Also directed product development for Wilton licensors including Disney, Nabisco, Starbucks, WOVO, Rick Bayless and designer Karim Rashid.
Proceeds benefitting The Lunch Box Fund.
High-end acrylic serveware line.
Designer Tea Kettles created for mass to high-end retailers.
Made in the only LEED certified facility in the US and contains no pastes, purees or added sugar.
Assortment includes cutting boards, sushi boards and serveware.
The full Italian Kitchen collection included cast iron cookware, bakeware, utensils, gadgets, textiles and serveware.
Chronograph limited edition Ernst Benz watch with proceeds benefitting Food Bank of NYC.
Karim Rashid designed tea kettles, travel mugs and barware.